St. John Typeface —
We made a new typeface that references the original type specimen sheets of Caslon, published in 1798 and held in the archives of The British Library. Caslon type was used for America’s Declaration of Independence.
Uber for Business —
We recently created the ‘Uber for...’ campaign strategy and messaging for Uber’s Business team in North America.
Meltwater —
Brand values of ‘fun and respect’ for Meltwater, a San Francisco tech company with roots in Norway. They’re a global leader in media monitoring, with 2000+ employees and over 22,000 corporate clients.
Market Peckham —
Brand naming and direction for a new coworking/social space in South-East London.
GenKey —
We developed GenKey’s ‘Identity for all’ mission. They help to deliver mass-ID to millions of people, making it possible to do basic democratic things, like vote, access healthcare and social protection.
Carbon footprint tracker (development)
St. John Typeface —
The typeface honours William Caslon’s typeface, ‘Caslon’, from the 1700s. Caslon’s letter-foundry was on Chiswell Street, near the Barbican in London.
Uber for Business —
The ‘Uber for...’ campaign across digital and social.
Outside Insight —
We articulated Meltwater’s mission as ‘Outside Insight’. It’s now a book, published by Penguin, and ranked by Forbes as one of the top reads on business insights.
